About The Kada

The Kada is more than an online marketplace — it’s a powerful movement reshaping how small-town businesses adapt, evolve, and flourish in the digital era. Established in 2024 by Vyoma Enterprises, a visionary entrepreneur from Kannur, Kerala, The Kada reflects the essence of grassroots empowerment. It serves as a springboard for local shopkeepers to shift from traditional retail models to modern, thriving digital storefronts.
What began as a humble vision to bridge the technological divide has grown into a vibrant platform enabling even the most modest vendors — often with no prior digital experience — to reach new heights. From family-owned grocers and legacy textile stores to neighborhood pharmacies, The Kada ensures no one is left behind in the journey toward digital transformation.

Our Mission

Our mission is simple yet transformative — to democratize eCommerce by equipping every shopkeeper, regardless of size or location, with the tools to succeed in the digital world. We’re dismantling the barriers that have kept small-town businesses on the sidelines and giving them a fair shot at competing with larger, urban enterprises. Through intuitive technology, hands-on support, and deep community roots, we’re enabling local vendors to scale sustainably and confidently.

Vision That Drives Us

The name “Kada,” meaning “shop” in Malayalam, is a heartfelt tribute to our roots and a testament to our commitment to authentic, locally-driven commerce. Our vision is to make digital retailing second nature to every vendor — just as natural as unlocking their shop every morning. We imagine a future where small-town entrepreneurs not only survive but lead, where digital tools uplift entire communities, and where every shopkeeper’s dream finds a digital doorway.

Vendor Onboarding & Empowerment

Joining The Kada is not a transactional sign-up — it’s an immersive, guided journey. Every vendor is personally verified by our team through direct communication. From organizing products and pricing to understanding the basics of online selling, we walk with our vendors every step of the way. Continuous learning modules, support channels, and local mentoring make sure they’re not just onboarded — they’re empowered.

Types of Vendors

  • Textile Stores — From traditional handlooms to trendy fashion, our platform showcases rich, local artistry to a broader audience.
  • Supermarkets — Essential groceries and household goods are just a click away, delivered with local reliability and care.
  • Pharmacies — Community-trusted pharmacists provide verified medicines and healthcare essentials safely and promptly.
  • Hotels & Specialty Food Stores — Iconic regional flavors, pickles, snacks, spices, and sweets — brought from local kitchens to national tables.

Our Audience

The Kada is built for everyday families in small towns — those who value relationships, quality, and tradition. Our customers trust their local stores and prefer commerce rooted in familiarity. We elevate that trust through digital convenience, ensuring they experience the same warmth and reliability online as they do in their neighborhood stores.

Core Values

  • Empowerment — We equip vendors with the confidence, knowledge, and tools to succeed on their own terms.
  • Accessibility — Our platform is simple, inclusive, and easy to navigate — even for first-time digital users.
  • Trust — We foster honest, long-term relationships between merchants and their customers, rooted in transparency and reliability.
  • Community — We grow together, championing collaboration and shared progress over individual gain.
  • Resilience — We support our vendors through change, challenges, and new opportunities, standing by them no matter what.

Our Team

Our team is a blend of dynamic talents — from tech developers and designers to retail veterans and customer support heroes. Each member brings unique expertise and a shared purpose: to ignite a digital revolution in local commerce and uplift the lives of thousands of small-town vendors.

Milestones and Success Stories

From our launch in Kerala to an expanding presence across regions, The Kada has empowered numerous vendors with life-changing outcomes. One such story is of a textile merchant who, after onboarding, scaled beyond borders and doubled his staff to keep up with rising demand. These stories aren’t exceptions — they’re the new norm we’re creating.

Future Outlook

Looking forward, The Kada will continue to grow its digital footprint, simplify the eCommerce journey, and forge collaborations with government bodies and private initiatives to uplift underserved areas. We’re on a mission to spark a nationwide wave of digital literacy and entrepreneurial growth in places often overlooked.

The Kada is more than a business — it’s a purposeful revolution. A platform where dreams meet opportunity, and where every shopkeeper can rewrite their future.